December 16, 2019

More than 250 brands boycott Google ads, who is the real "advertiser"? Marketing Watch

One after another announced that it would boycott Google advertising. The reason for this problem is that it stems from a new form of programadvertising.
December 16, 2019

VICE Briefings . . . Google Ads provideabouts about 70% of ad revenue to 1,700 fake news site

I don't know what the delivery mechanism behind Google ads is, but it looks like there may be some powerful algorithm, estimating that people who love to see fake news are also easier to order ads....
December 16, 2019

Google Ad Seven Trends Inventory: Converge Offline Scenes to Expand the E-Commerce Market

Take stock of Google's future advertising business trends. In a Google-led study, the tech giant found a special customer who wanted to buy jeans, who spent 73 days before buying them...
December 17, 2019

Google Ads: Just 3 clicks Account Diagnostics to help you save 30% on your ads!

The information provided by Google's advertising platform is complicated and complex, making it difficult to search for rapid analysis to find optimized blind spots. JVWEB's optimists are all experienced teams, however, ...
December 16, 2019

New Google ad questions the effectiveness of cryptocurrencies as currencie

The company, which recently lifted its ban on advertising for its cryptocurrency business, which began in June, confirmed that its policy would be changed from this month to "allow regulated cryptocurrency exchanges ... to operate on cryptocurrencies."
December 17, 2019

Play Google! Get amazon choice with Google Ad

In fact, you can also use FB ads can also use google ads to obtain this ad, and now Google's advertising costs are relatively low, how to adapt to Amazon's new algorithm changes . . .
December 17, 2019

Google's ad revenue growth falls to four-year low, adding thousands of new employees to expand cloud busine

Google's ad revenue growth slowed sharply Figure: Bloomberg's paid click growth slowed and prices were falling. Google's paid clicks are only 39 compared to the same period last year.
December 17, 2019

Google's advertising team releases upgraded versions of Google Ads Editor and Keyword Planner

Google's advertising team has released an upgraded version of Google Ads Editor and Keyword Planner tool, with an updated version of Google Ads Editor 1.1, with many new features,...
December 17, 2019

After reading Google's new ads, too burning, no longer want to use Baidu!

With only half a month to go until 2018, brands are busy writing year-end summaries when brands are doing all sorts of inventory and Google released the 2017 keyword report report...
December 16, 2019

Google announces ban on cryptocurrency ads: Too many scammer

Many users wondered what rules of Google's advertising had been violated.
December 17, 2019

How do I create a Google ad? Introduction to the Google Ads launch proce

Step1 Build Google Ads Account Step2 Set up campaign Campaign Step3 Select the type of ad you want to hit Step4 Select the goal you want to achieve Step5 Ad Campaign General Settings Set ad group Step7 To create ads Step 8 Posting Ads Step1 Creating a Google Ads Account Creating a Google Ad Account Is a very simple process and an advertising basis, and there is no introduction here.
December 17, 2019

How poor is Google ads? It could be a pot of quality points! 3 Key points to improve ad quality

Follow click on top Hugo.com and don't miss cross-border e-commerce size ads quality points play a very important role in Google ads, if you want to get high revenue from the campaign...
December 17, 2019

Google ads clamour for Apple; Vision China resumes operations; Peace Elite earns nearly 100 million in 24 hours in three day

Google ads clamor for Apple to look directly at the chart: $999 Phone X and $399 Pixel 3a, your choice is?
December 16, 2019

Google's advertising growth slows sharply, there may be five reason

Here are five potential problems for Google's advertising business: Mobile screens are already full of ads Many observers worry that Google doesn't have enough space to fill in ads.
December 16, 2019

Google Ads , four common ad formats, big analysis!

Continue to share the content of Google's ad format today.
December 17, 2019

Google has also dabbled in medical advertising, how is the Us justice regulated?

In the knowledge that illegal, Google advertising sales staff once offered to help him avoid Google's filtering mechanism, online advertising of fake drugs.
December 17, 2019

Viewing the F1 database of Google's advertising department from the VLDB paper

It was originally born in Google's advertising division. Its main purpose was to replace the mySQL cluster of the advertising system at the time. F1 was positioned from the start as a query engine, really...
December 17, 2019

Super Bowl Ad C Comes Out, Why Is Google's Ad Marketing Successful?

Content and brand strong association this time, Google in the choice of advertising content is also very careful, and Google Translation has a strong relationship, so that the content and brand products closely linked, deepen the user to ...
December 17, 2019

Google Ad Product Upgrade Change

It's been nearly 18 years since Google launched its first advertising product. Today, Google has launched a new advertising brand, as follows: Google Ads first, Google...
December 17, 2019

What the! Google ads have learned to hide cats and cats?

For advertisers, when running Google ads always want to left-handed budget right-handed effect are balanced. After the ad came online, how about exposure? How about the click rate? How much budget spent? These questions...
December 17, 2019

Google founder Peppa Page resigns as CEO; People's Daily approves pop-up ads; Northeast media underpay; plus media talk about meng's final hours before arrest

People's Daily approved pop-up advertising: the platform should cherish the reputation, control the pop-up window on December 4, the People's Daily article "pop-up advertising" can not want to impeach, the article mentioned "pop-window advertising ...
December 17, 2019

Google ads have been in the way for more than a month, so why can't You Always Find Them?

Advertising has been more than a month, but they always can't search when searching? I believe that many customers in the painstaking production of Google ads, it is not easy to wait until after the launch, certain ...
December 17, 2019

Some principles of Google's advertising system and the direction of ad optimization

Components: Google.com, Google Play, mGDN, Admob, YouTube.... Wait a minute (Actually, I can't tell if there's anything left, probably...
December 17, 2019

Google ads are fully automated, and will you be replaced as an advertiser?

Google Ads imports all products directly into its user interface on its website. At the same time, Smart Shopping is now integrated with leading e-commerce platforms such as Shopify, so, such as...
December 17, 2019

Dry Goods: Google Ads' Configuration Guide to Black Five Season Promotion

In order to add a festive atmosphere, this small editor once again put out the exclusive cheat recipe - Google ads on the black five season promotional activities configuration guide, for the black five qi help. Black five promotions ...
December 17, 2019

Over-reliance on advertising, how long can one-legged Google last ? Silicon Valley Cover

Google advertising is not what users want, but a price to pay for accessing the Google ecosystem. Google attracts people to trade their privacy, data and attention for...
December 17, 2019

Analysis of Google's advertising metric

According to WordStream's analysis, the median click-through rate (CTR) for Google Ads (CTR) across industries is 4.10%, which is targeted at mobile advertising.
December 17, 2019

Google and Bing e-commerce ad large-cap dat

The previous captain analyzed the "2019 Google ads industry-wide market data", this time continue to bring Google e-commerce advertising large-scale data, cross-border sellertraders do not miss...
December 17, 2019

A few new changes to focus on in 2019 for Google Ad

1, 15 seconds non-skip video ads Run TrueView video ads on YouTube to benefit from its 15-second non-skipable video ads. In the past, advertisers could only use them by booking them by YouTube. But now Google says it will open up to advertisers who run auction campaigns, saying in a statement: "Aware that advertisers should have access to all creative choices, regardless of how they run their ads - by booking in advance or by running bid ads on Google, We will expand the available rights of our bid- and advertisers.
December 17, 2019

How do I optimize my Google ad ranking?

So, how do you know how your ads are ranked? Before October of this year: In the keyword column, select the "average rank" data metric, you can see for each...
December 17, 2019

Changing attitudes: Google Chrome will add ad blocking

Sridhar Ramaswamy, Google's senior vice president of advertising and commerce, said: "It is well known that the ad experience is a real problem, which makes users feel ...
December 17, 2019

This is an ad from Google.

Google Translate invites its super-obsessed brother, HipHopMan MC Jin Ouyangjing, to take a city-to-city exploration tour with Word Lens.
December 17, 2019

Analyze several reasons and solutions for failed Google AdSense website launch from google ad alliance's official announcement

In particular, Google AdSense Google Advertising Alliance website failed to pass the issue. Here VPS elementary school students on their own experience and from the Google Advertising Alliance official notice points...
December 17, 2019

Realize traffic with the latest practical tips for google ads and marketing localization

"Using the latest practical tips on google advertising and how to market localization to achieve traffic realization". This issue of Salon Content 1, How to find a precise audience for its customized marketing strategy?2, wide...
December 16, 2019

Google Ads, the most effective way to promote online - let your messageappear on the first page of search result

Advertising investment results are visible, measurable, easy to control the traditional television, newspaper advertising methods are different, the cost and return of online advertising is directly visible. How much advertising fees invested each month, how many people saw the ads, how many people clicked into, how many people left contact information, how many people directly completed the purchase action ...... All the data at a glance, but also for businesses to set the next round of advertising budget provides effective data support. For example, this month's advertising costs are $500, the effect is very good, next month can be raised to $1000; On the contrary, this month is too expensive.
December 17, 2019

What does google's advertising product name change mean for the marketing party?

Google Advertising products have recently been named after Google AdWords to Google Ads.DoubleClick Advertiser-related products and Google Analytics 360 All-Round...
December 17, 2019

Q News Google Ad Completely Abandons Flash, 100% To HTML5; Technology To Be Repealed at .NET Core; Angular Releases 1.5 Official Release

1 Google Ads Completely AbandonEd Flash, 100% Turn edited to HTML5 As Google announces that Google Display Network will soon stop running Flash ads, Adobe Flash is long and painful...
December 17, 2019

Google's "Love Feud" with Medical Ad

"Make an ad for google." Lulo, who sits on weibo called "Don't blame you," made no secret of his praise for Google. However, just a few years ago, it was the use of search engines, professional fraudsters...
December 17, 2019

Exclusive interview with Google engineers: Blocking medical ads every day cost the company dearly

His so-called "loss money" refers to the amount of advertising fees that are undercharged by filtering out a large number of ads that do not comply with Google's advertising policies, which include medical care, gambling, pornography, etc.
December 16, 2019

Alipay China Koi appeared, the UK plans to add Google Facebook advertising digital tax, PS5 or achieve downward compatibility, fortress night iOS revenue exceeded $300 million, this is today's other big news!

Google pays about 50 million pounds in taxes on advertising revenue, and Treasury officials are looking for ways to implement a new digital tax, but for the UK's co-operations.
December 17, 2019

Google Ads Vs Facebook Ads, the gap is too big! !

Today mainly introduces Google advertising. Google's transformation is likely to bring a deep root to the buyer's heart of the identity, it brings more is higher profits, higher ...
December 16, 2019

Why isn't Google fake pharmaceutical ads?

The first 3 is the judicial system and the medical qualification audit system, that is, the government needs to improve in this regard, this matter is not (can) to say in detail. The second 3 is the Putian system, they falsely, exaggerated propaganda medical effects, seeking financial and life - threatening. The third 3 is Baidu, Baidu lack of basic human nature, sales staff and even the whole company and Yantian department of the gang, without any sense of social responsibility.
December 17, 2019

Will Google's ads be shifted to sell more and more expensive ads? CBNweekly

01 Google's original search page, divided into top ads and right-hand ads two areas. The user's line of sight stay in order from top to bottom, left to right order decreasing.
December 17, 2019

Users don't want to see ads? Google unveils a new marketing tool

Ads naturally have a "disturbing" attribute, and how do advertisers minimize this "disgusting" and be responsible for Google's wide...
December 17, 2019

Controversy . . . AI-plus Google ads with massive unprecision, loss or excess of $5.2 billion

The ads were appeared on extreme channels such as pornography, violence and racism, with the Guardian calling for a boycott of Google and the British Cabinet summoning Google.
December 17, 2019

Can't Google ads be searched? What you need to know is!

(1) Subject to budget constraints When we build an account we can see that the entire account and each campaign can set a budget, then if the daily budget is exhausted, our ads will usually stop showing for the rest of the day, for example, we set the European regional campaign budget is 200 yuan / day, the entire account budget is 1000 yuan / day, if the European campaign day spent 200 yuan, even if the entire account budget is not spent, we are not searching for the region of Europe ads.
December 16, 2019

Overseas Action: Where's your Google ad? Explore "Ads that are missing after they're delivered"

Author: Papaya Mobile (ID: appflood) Where's your Google ad? Explore the "ad that's been running but it's missing" for more than a month, but you're searching...
December 17, 2019

Google's ad blocking triggers a furious backlash from 4A: What makes you a "judge" role?

Google says all 12 types of malicious ads are from The Coalition for Better Ads, a consortium founded in the fall of 2016, to improve the online ad experience for users...
December 17, 2019

Google advertising service DoubleClick is used to spread cryptocurrency mining malware

Google's DoubleClick advertising service is used to spread cryptocurrency mining malware to users in Europe and Asia.
December 17, 2019

6 tips to teach you how to upgrade your Google ad

Google is the largest and most influential search engine on the Internet. Predictably, the results of advertising on Google will be. But Google ads are also very expensive, both want to low advertising costs...
December 17, 2019

Skip video ads with one click! These 5 anti-day Google plugins definitely make you amazing!

Ad blocking plug-ins have a lot of, such as ablock, ublock, etc. , I have also used, but for now, my favorite is "ad terminator", for example, the following page ...
December 17, 2019

4 Things to Do Before Google Ad

The 4 things Google ads must do before they run can't keep up with the changes? Because you didn't do enough! Google ad serving is a black hole? Didn't do enough work! Advertising makes you grow increasingly tired...
December 18, 2019

Google bans unscientificly validated medical ads on its platforms Tech Early Headline

Google has introduced a new policy on medical advertising, which makes it clear that it will ban the posting of unproven or experimental medical technology on its platforms, including most of the dry details.
December 17, 2019

What tools can you diagnose the quality of your Google ad account? Tool

In the past, I've written a lot about Facebook ads, and today I've written about Google ads today with our theme: How to use tools to diagnose and optimize your...
December 17, 2019

Google's ad revenue slowdown worries investors, stocks post biggest one-day drop in nearly a decade

Alphabet's first-quarter results showed $30.72 billion in search advertising revenue, down from $32.64 billion in the fourth quarter of last year, with Google's proprietary sites, including Google.
December 17, 2019

Fishing with Google ads, Ukrainian hackers defraud $50 million from Afric

Why are the giants of Google and Facebook banning digital currency-related advertising? Because they are so difficult to regulate, they can't even manage it themselves.
December 17, 2019

EARNINGS PK: Microsoft Amazon beats expectations Google's ad business to perform badly

On April 24th the big three U.S. tech companies reported better-than-expected results from Microsoft's Amazon and Google's advertising business fell short of expectations. Microsoft's third-quarter revenue was $21.729 billion, up from $2.729 billion.
December 17, 2019

Google Advertising Rankings and U.S. Medical Advertising Regulatory Mechanism

Knowing that it is illegal, Google's advertising salesperson has offered to help him avoid Google's filtering mechanism and run fake drug ads online. Given Google's good public image, single...
December 17, 2019

Google's new advertising policy will probably no longer open to third-party DSPs buyIng YouTube ads from DoubleClick Exchange

DoubleClick Bid Manager or Google AdWords buy ads. Google says the move is to invest more, create the best and most effective YouTube ads, and do...
December 18, 2019

I thought it was a Google Glass ad, but it's not good to see the whole person.

Star rating: 7.8 If it hadn't been for Amway, I really thought it was a Google Glass promotional film. This ad was designed to support women's beats, to express the rapid development of our technology...
December 19, 2019

Google's new ad strategy seriously impacts OTA giant traffic and performance

OTA can only continue to buy Google ads to maintain traffic on its website. Analysts at Financial Services Consulting DA Davidson say Expedia hopes to reduce the impact on...
December 17, 2019

3 Ways To Combine Facebook and Google Ad

The premise of the combination of Facebook and Google ads is due to Google's RLSA ad delivery feature, which is short for the remarketing list for search ads...
December 16, 2019

Still without traffic for Google ads? That's because your ad doesn't show up at all...

Follow click on the top hugo net, do not miss cross-border e-commerce big business this year, holiday consumers are expected to spend $21 billion online, and advertising is a major diversion of a sharp weapon, some camp ...
December 17, 2019

How can Google ads be optimized to outperform competitors?

When you're advertising on Google, your competitors are also running ads, and they may be more well-funded or brand-famous, which makes it easier for them to pay...
December 17, 2019

From CCTV to Google: Talk about the mechanism design of bidding ad

The auction, and Google's advertising system, give the floor price of 2, then Aldi and Nike will test the bid. Aldi from 2, Nike out 2.1, Aldi out 2.2, Nike 2.3, double...
December 17, 2019

How to optimize your website and Google ads for mobile device

Now do not know that we have not found, run Google advertising data out, you can find at least 60-80% of the clicks are from the mobile side, but often many sites simply do not check ...
December 17, 2019

Google Global Healthcare Ad Survey: AI Push, Mobile Delivery and Scale Increase

Google's advertising business's main position has naturally shifted from the PC side to the mobile side. At the same time, Google began to treat the PC side and the mobile side differently.
December 17, 2019

Google's 2019 Advertising Retail Ings Report

Sidecar released the Google Advertising Retail Benchmark Report. Retailers are starting to get more paid search clicks from shopping ads, not from text ads.
December 17, 2019

Newbies of Google Ad

People seem to like google's related articles... Alibaba International Station to cool? Play an ad: can take an international station platform operation, recently relatively empty. Body: Google ...
December 18, 2019

How can the educational robot be filled with design aesthetics when a former senior scientist in Google's advertising division leaves his job?

After joining Google's advertising division as a senior scientist, in 2013 Dr. Yan quit Google to start Hangzhou Motu Technology, committed to embedded AI hardware and software design and productization, to do ...
December 16, 2019

Friends circle advertising the maximum penalty of 2 million! Google fights Uber, only contacts passenger drivers and doesn't make money from them; three carriers make $400 m a day in the first half

2, Internet advertising will become a regulatory play, friends ring advertising a maximum fine of 2 million today, "Internet advertising management interim measures" officially implemented, "Interim Measures" will pay search ...
December 17, 2019

Google Ads Google Ads Ultimate Tutorial One (Search Ads)

Google ads advantages and disadvantages are not much to say, keyword precision targeting, the current all ads the most accurate targeting, stable, a wider audience, almost all sites have Google wide ...
December 17, 2019

Google Ad Optimization Full Tutorial (1)

Google Ads actually a lot of people like it, a lot of people hate it. For newbies, it may feel like Google Advertising is a huge gold mine, but when you really start running, you...
December 18, 2019

Google and Facebook's digital advertising dominance is facing a strong challenge from the company

Google's main source of advertising revenue is the search advertising business, which is expected to generate $33.26 billion ($218.7 billion), accounting for 72.6 percent of the U.S. search advertising market.
December 20, 2019

Google FB's advertising revenue this year or breaking hundreds of billions of dollars BAT as a major rival

(Original title: Google and Facebook digital advertising revenue is expected to exceed 100 billion dollars!
December 16, 2019

Google has also been fined hundreds of millions of baidus for false advertising?

Advertisers usually set their highest bids in the background - based on clicks, impressions, conversions, etc., and then Google determines the ranking of ads by bidding, quality score, and ad ratings....
December 21, 2019

Where's your Google ad? Explore "Ads that are missing after they're delivered"

Advertising has been more than a month, but they always can't search when searching? I believe that many customers in the painstaking production of Google ads, it is not easy to wait until after the launch, certain ...
December 21, 2019

How to improve the quality of Google ads, improve the effectiveness of advertising? 3 key points to optimize ad quality score

Follow click on top Hugo.com and don't miss cross-border e-commerce size ads quality points play a very important role in Google ads, if you want to get high revenue from the campaign...
December 17, 2019

Google has changed its advertising bidding model, can it change the digital advertising industry?

Sam Cox, who manages Google's advertising, said in a product release: "Too complex an advertising environment makes it difficult for advertisers and publishers alike to accurately estimate...
December 16, 2019

Personal website smiles: Google Ad Alliance earns tens of thousands of knives a day

Google's advertising ad network spends tens of thousands of dollars a day on advertising, and after 12 years of operation, he sold the site for $575 million.
December 22, 2019

Watch: Google on its way to destruction? Advertising business faces collapse, "AI first" is being defeated on all side

But in a world where people despise advertising, Google's business model isn't innovative enough, and they miss several opportunities to become leaders, eventually making them...
December 24, 2019

Uncover the world's largest Internet money printing machine - Google Advertising System!

So Google's advertising is popular with small and medium-sized enterprises. On the other hand, because of the automation and intelligence of Google ads, Google basically eliminated the traditional advertising advertising wholesale and retail...
December 17, 2019

Google's average ad ranking is about to be replaced: How can new metrics be used to optimize Google ads?

Don't just raise your bid Maybe you'll think that the show share is low and you need to raise the bid immediately. But it doesn't necessarily work, and it even reduces the show's share! Because higher bids will give keyword ads more opportunities to participate in the show, and in the new display opportunities, it is possible to get a lower placement, the share of 100 percent to pull down. A better approach is: when referring to the display share, while looking at each click-through cost, if the share is relatively low, and the cpc is not high, it does not really need to do much change. If the share is relatively high, the cpc is also high.
December 16, 2019

Google on its way to destruction? Advertising business faces collapse, "AI first" is being defeated on all side

But in a world where people despise advertising, Google's business model isn't innovative enough, and they miss several opportunities to become leaders, eventually making them...
December 19, 2019

Ads, ads or ads, it's time to get out of Google search

Certain types of ads work much better on platforms such as Facebook or Instagram.
December 27, 2019

Google's ad revenue growth slows, will push map pay-for-advertising busine

In a recent post on its official blog post, Google said it would test Google Maps' PC and mobile apps, add local search advertising, and will be on the map...
December 17, 2019

With $270 million a day, how does Google's advertising system become a money-printing machine?

Google Advertising has also grown into a super system with annual revenues of more than $100 billion, so here's a look at some of the key milestones of this super system: In May 2002, Google began...
December 31, 2019

How do I run ads on Google Ads? In just 12 steps, teach you how to advertise on Google!

Google Adwords offers users a variety of online ad choices: search ads, display ads, shopping ads, video ads, and app ads.
December 27, 2019

Google Ad Country

1. Google adwords country designated delivery: Select Google keyword ads You can select target countries and regions to show your Google ads at any time...
December 19, 2019

Direction of the No. 1 wind . . . 2019 Google Ad

Today is "Wind 1" Article 1 By 2018, Google Ads has made a series of changes, including the renaming of Google AdWords as "Google Ads,...
December 19, 2019

Review the top 10 Google ad updates for 2019 (Looking ahead to 2020 together)

In 2019, Google's ads have released a number of updates, and while the changes are not volatile, they are enough for our marketers to take a while to get used to.
December 22, 2019

The real impact of new Google ad displays on natural ranking

The real impact of Google's new paid search ad layout on organic searchGoogle广告新展示对于自然排名的实质影响We've heard a lot...
December 18, 2019

Google takes a 'cat slave' ad that warms up all the cat partie

Google home mini, filmed an ad about the life of the "cat slave".
December 23, 2019

Google openly advertises gambling for profit Vietnam can't control it?

Google and YouTube openly advertise a "rich" scam in Vietnam that makes $1,000 a day! Binomo-type advertising models are warned and banned in many countries, but the more...
December 18, 2019

Google Ad Rankings Revealed: Not High Price

When we run Google Ads, the most important thing is the ranking of ads, the higher the ranking, the better the placement.
January 05, 2020

Revelation! Tips for running Display Ads!

How best to make the most of Google Display Ads? Display Ads joined Google Shopping back in 2017, but there are still plenty of people exploring such as...